The Enugu state structures for signage and advertisement agency has fixed a ₦150m advertising permit fee for political parties and candidates ahead of the 2026 local government and 2027 general elections.
Francis Aninwike, general manager of the agency announced the directive during a management meeting at the agency’s headquarters in Enugu.
Aninwike, in a statement issued by Peter Mbah’s media office, said, the fee aligns with the agency’s mandate to regulate outdoor advertising and maintain environmental standards across the 17 local government areas.
He explained that the permit would allow parties to deploy campaign materials such as banners, branded vehicles, T-shirts, handbills, and to conduct rallies and street campaigns.
The statement reads partly,“every political party and candidate must obtain a campaign permit before deploying any form of visual campaign or outdoor promotional materials. The statutory fee for the permit is ₦150m, payable to the Enugu state government account.”
Aninwike stated that the policy is aimed at preventing visual pollution and protecting public infrastructure during the election season.
He warned that non-compliant parties would have their materials removed and could face legal action.
The agency also clarified that only practitioners registered with the Advertising Regulatory Council of Nigeria are authorised to manage billboards and campaign structures in the state.
“No individual, political party, or support group is permitted to erect billboards or advertisement structures without going through licensed ARCON practitioners,” Aninwike stated.
Addressing concerns about fairness, he reiterated that the guidelines apply to all candidates, including incumbents, adding that Governor Peter Mbah has complied with advertising regulations in past activities.
The agency further cautioned supporters against defacing opponents’ materials, describing such actions as unlawful and punishable.
