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Lagos partners Entertainment Media Ltd for High School Band Challenge

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In a strategic move to integrate secondary school students as an important socio-economic group whose energy and creativity should be harnessed towards attaining the vision for Greater Lagos, the Lagos State Government is working with Entertainment Media Limited, Publishers of E24-7 Magazine and FlipTV, to organise an annual Lagos High School Band Challenge (LHSBC).

LHSBC is designed to be a live music competition among secondary school students in Lagos in both public and private schools across the state’s five educational and administrative divisions.

The Lagos State Ministry of  Tourism, Arts and Culture in a letter of endorsement noted  that the Governor Akinwunmi Ambode-led administration “values the intention of Entertainment Media Limited to organise the Lagos High School Band Challenge, a secondary school focused talent hunt competition designed to promote the knowledge of live music and performance using musical instruments among students.”

Expressing his appreciation to Lagos State Government for the partnership, Executive Producer and Chief Executive of Entertainment Media Limited, Biodun Kupoluyi, said LHSBC will help to discover and nurture musical talents among secondary school students in Lagos State.

“We are happy that Lagos State Government is working with us on this project and has gone ahead to include it in its annual Tourism, Arts and Culture Calendar as one of the initiatives the state will promote.  We welcome this endorsement from Lagos State Government and we have been challenged to inspire the students as the focus of the initiative,” he said.

Mr. Kupoluyi noted that the project is a Pan-Lagos Initiative that will involve Secondary School Students in both public and private schools across the five divisions of the state.

“There will be the elimination stages, the quarter-final, semi-final and the grand finale where prizes will be won. The grand finale is scheduled to hold in June on World Music Day.

“We want to bring back the golden era of School Bands in Lagos State where secondary schools have performing bands that perform during school social events and at state/national functions. We also want to use this medium to call on corporate Nigeria, especially corporate organisations that target youths and teenagers, to come on board and partner with us. There is a huge opportunity for branding and touch points for brands to connect with young people in Lagos State,” Kupoluyi concluded.

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ENTERTAINMENT

Unveiling Mariposa Nature Skincare -100% natural, organic

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To ensure Nigerians enjoy the benefits of natural products and avoid harmful substances capable of destroying their skin, Mariposa Nature Skincare has launched a range of skincare commodities into the country to boost healthy living.

Mariposa Nature Skincare, is a newly rebranded product great for oily skin and perfect for the Nigerian weather.  Over time, Mariposa Nature Skincare has become a skincare favourite crafted entirely from natural ingredients and herbs, many handpicked in Africa. This skin care will have you feeling refreshed and silky smooth.

According to the CEO of the skin clinic, Miss. Nwajiobi Peace Ngozi, the beauty company was born to provide quality esthetic service.

“With Mariposa Nature Skincare products, you get the high quality, natural and organic ingredients your skin needs without the chemical and synthetic irritants it doesn’t.

“That makes us the first choice for health and eco-conscious consumers and people with sensitivities, rosacea, eczema and other skin problems.

“If you’re looking for all natural, high-quality skin care products that are affordable and easy to use, you’ve come to the right place. Our skin care products help soften wrinkles and make your skin smooth and radiant. ou’ll experience natural beauty from the finest ingredients on earth and results you can see.”

“Our products are designed to make a major difference in the appearance of your skin.

“It will also interest you to know that, Mariposa Nature Skincare is 100% natural and organic and the company priority is seeing their client getting visible result from their products.

“It’s all about delivering high level of effective, potent ingredients and utilizing the best that science and nature can deliver.

“It’s that moisturizer you feel will work after using it for the very first time even if its peanut size and the fact that it’s indigenous is a huge plus.

“People who have used our products have testified of its potency, quality, texture and their good judgement serves us our everyday ‘stew’. We get over 5000 requests all over Nigeria and 6 different countries on yearly basis” Ngozi concluded.

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ENTERTAINMENT

Zidora Aid Foundation empowers widows, orphans with foodstuff, free healthcare

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Zidora Aid foundation (ZAF) has taken its charity works to a higher level with the recent empowerment programme organized for widows and orphans in Ukpor, Anambra State.

Worried by the hardship faced by widows and orphans in the society, Zidora Aid Foundation (ZAF) has empowered widows and orphans in some inner city communities in Lagos with free medical treatment and foodstuff for thousands of widows and orphans. The founder, Zidora Aid Foundation, Dr. Arinze Madueke who turned 34 years old a couple of days ago, noted that the foundation was set out to empower women, especially widows in Nigeria.

The visibly excited medical doctor cum philanthropist explained that apart from empowering the widows and orphans with foodstuff and free medical care, there is also skill acquisition programme designed teach the women how to fish and be independent on their own. “We are working on a training programme on how to teach them how to make liquid soap, how to design clothes, how to make small chops and many other things.

Beyond skill acquisition, money and food items that the foundation gave to the widows, the founder said the foundation also ensured that nurses and doctors are available to treat any who are sick. “It may be a challenging for them to have access to medical care due to financial constraints, hence the reason we have decided to bring along the medical doctors and nurses who will help to diagnose them and give medications as required. As for critical cases, a referral letter would be given to such patients to the nearest government health facilities where they would be treated.” Madueke added.

On the agenda of the Zidora Aid Foundation, Dr. Madueke disclosed that ZAF is a Non-Governmental Organization that has an agenda geared towards women empowerment, the less privileged children in our society in the form of skills acquisition, and financial assistance; health intervention; basic education for kids of the underprivileged in the society and nutrition. He said, “We go round Nigeria to help the underprivileged widow in the society and this we have been doing over the years in Lagos.

Unlike other NGO’s who solicit help and support from government, foreign donors and corporate organizations, Zidora aid foundation is  funded solely from proceeds of the Zidora Group of Companies.

The charming and handsome philanthropist further said, “To change our society and make this world a better place we MUST love, we MUST give and we MUST share no matter how small”
In a bid to impacting more people and give back to the society, the founder, Zidora Aid Foundation, Dr. Madueke has hinted on opening a branch of the foundation in his home town, Ukpor in Anambra State. The move which he said is in line with the popular saying “Charity begins at home”.

The Anambra branch will be responsible for charity works in the eastern part of Nigeria and the middle belt region of the country.

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ENTERTAINMENT

P+ Measurement celebrates 3 years of PR measurement and evaluation in Nigeria

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Phillips Odiakose

Independent PR measurement and evaluation agency in Nigeria, P+ Measurement Services is celebrating its 3rd anniversary in the Measurement and Evaluation industry in Nigeria this year.

To commemorate this milestone, P+ Measurement Services has re-launched its website, moved to a new service center located in the central business district of Lagos and organizing the AMEC’s measurement month with staff, shareholders and partners as part of the celebrations.

The 3rd anniversary celebration of P+ Measurement Services is a look back to the company’s history and achievements in redefining the Nigerian marketing communications landscape through the introduction of independent PR measurement and evaluation services.

Speaking at the anniversary, Philip Odiakose, Lead Consultant, P+ measurement Services said. “I would like to take this opportunity to express my gratitude to our various stakeholders for their support over the years including our clients, regulatory body, suppliers, media partners, other business partners and above all, my colleagues. With their continual support and with the foundation built in the past, I have great confidence that P+ Measurement Services will do much better in the coming years”.

“We have already built a strong base of operations, we have established the  importance of Independent media monitoring, measurement and evaluation and we have even moved into a bigger office to accommodate more business, I believe all of this goes to show that we are here for the long haul – providing quality insight that informs profitable business decisions”. He added.

Founded in 2015, P+ Measurement Services is one of the pacesetters of Independent Media measurement and evaluation services in the Nigerian industry, which is now one of the top 3 service providers in West Africa. The company dedicates majority of its resources to research and development, timely delivery of services, human capacity development, and new product and service offerings, in support of Nigeria’s constantly growing communications industry.

P+ Measurement Services, the independent PR measurement and evaluation agency in Nigeria has been providing detailed and unbiased media monitoring, measurement and performance audit services in Nigeria. Clientele includes local and multinational companies in the Banking, Insurance, Assets Management, Oil & Gas, Breweries, Airlines, Government, NGOs and PR & Advertising agencies.

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