Giant Nigerian oil company, Aiteo Group, will now be bankrolling the annual CAF Awards organized by the Confederation of African Football.
Until now the awards were sponsored by telecommunications company, Globacom.
Aiteo announced this Sunday that they are the new sponsors.
The CAF Awards rewards the best players, coaches, administrators and teams in Africa annually.
Speaking on the commitment of Aiteo to the advancement of football in Africa, its Executive Vice President, Mr. Benedict Peters said: “This sponsorship shows that there is a clear momentum behind Aiteo’s involvement in the game. Buoyed by the success of our corporate social commitment in Nigeria that has resulted in our emergence as the first African nation to qualify for the world cup, we are encouraged to advance our investment in the game to a continental level. Our aim is to bolster the profile of African players globally, and encourage budding talents to put in their best.”
“CAF Awards shares our values in relation to creating opportunities, healthy competition and recognition for hard work. We plan on using this partnership to truly enrich the fan experience for millions of Africans.” Benedict Peters added.
Reacting to the development, CAF President Ahmad Ahmad, said: “We are very glad to welcome Aiteo on board this partnership. Aiteo is distinguished for its commitment to excellence and this sponsorship is a demonstration of its confidence in CAF’s renowned value proposition as a veritable platform for brand extension across Africa. We look forward to a long and fruitful partnership.”
The sponsorship agreement between the Aiteo Group and CAF was signed in Lagos on 15, October 2017 at the corporate head office of Aiteo. Apart from the CAF President, CAF Vice Presidents, Kwesi Nyantakyi and Omari Selemani; CAF Emergency Committee members Amaju Pinnick and Souleman Waberi were present at the signing ceremony.
Aiteo was represented by the Group Executive Director Legal, Andrew Onyearu; and the Snr. Vice President Commercial & Gas, Victor Okoronkwo.
Recently Aiteo entered into a partnership deal with the Nigeria Football Federation.